City Toyota

City ToyotaCity Toyota
City Toyota has grown to be one of Northern California’s most successful Toyota franchises by responding quickly and executing effectively when the factory announces new vehicles and/or incentives. One of the quickest ways to reach customers if via email. But City Toyota leverages that effort by utilizing multiple media channels and also refining the message to support its own competitive advantages. With West’s help, their response time is faster than the competition’s, thereby capturing first-mover benefits.
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